Jujube is a traditional fruit tree in China. Except for a few countries, such as South Korea, the United States, North Korea, Australia, etc., other countries have not formed a scale of planting. From the recent planting situation, Australia's current date planting area is estimated to be 20 hectares, and the output is about 200 tons. However, the domestic market forecast shows that the production of dates may increase significantly to 13942 tons, and the demand for planting area is equivalent to 418 hectares. Therefore, Australian red dates have great potential for planting.   Ms. Doswell, South Australian Farmers Association, said that there is no fresh date imported into Australia, but she knows that China will formally request to export fresh dates to Australia in the next few years. The main concern of the association is that fresh dates may cause pests and diseases and may damage the reputation of the industry. She said that Australia's date industry is fortunate because the northern hemisphere's jujube season is opposite to the local jujube season, providing a good export opportunity for local dates.   “There are a small number of dried dates entering Australia under the name 'China Red Dates', but the association wants to set a precedent in Australia, named after their botanical name Jujube.” Ms. Doswel said, “Li, Sui Different varieties such as Men, Chico and Tajan will be available in the next few years." "Packaging the right dates may sell for $30 or more each," Ms. Doswell said.   However, the South Australian Association of Planters said that one of the keys to increasing consumption is to increase consumer awareness and has already carried out some activities.   "Perth in Western Australia has a very important position in the market," Ms. Doswell said. "We should upgrade the webpage to provide more information about the type of dates, recipe introductions, and send dates to the restaurant for the chef to use. The use of TV programs can further promote the awareness of dates. We have contacted a chef who wants to use dates on their pay TV cooking programs.”   In Western Australia, Chinese jujube cultivation It is sold at the local market and Perth's Asian supermarkets at $8-20 per kilogram in Perth Hills, North Rangelands, Southwest and Southern Regions. Ms. Doswell believes that the formation of an association is an important initiative for the state's growers and has achieved many accomplishments. She said that although this small committee is often subject to time constraints, short-term goals have been achieved.   "More and more tasks are being completed," she said. "We have now completed about 65% of our goals. We are researching the market/supply chain development and then we can complete the strategic plan. We are now working on Developed a supply chain for some growers who work with fruit wholesalers through our fresh fruit and vegetable market in Canningwell, Perth. One of our growers lives in Singapore, which is very good for us to export high-grade dates to Asia. Benefits – Singapore has an ideal location as a distribution hub for Asia.” The association is currently composed of members from New South Wales and South Australia, but says it will soon need to consider becoming a national mechanism. “The date industry is growing steadily, mainly through fruit trees that are currently in production.” Ms. Doswell said, “The information that the R&D work passed to our members has increased our production and the number of fruit trees planted. Currently our growers have planted With 7,500 fruit trees, more existing growers or new growers join each month.